Harzing.com blog celebrates its 10-year anniversary
Celebrating my blog's tenth anniversary with a recap of the most important and most read posts, as well as the most frequent referrers to my website more generally

In March 2026, I am celebrating my blog's 10th anniversary. How time flies! The 10th year saw 39 posts, a bit less than in previous years as I now take a longer blogging breaks over the Summer and Winter break. After all I am now semi-retired :-). For the full story see: Why did I take early retirement & farewell messages.
My blog now has more than 500 postings, 507 with this one included to be precise. So for easier access, I created a Harzing.com blog posts by theme page. The blogpost below reviews the most important contributions to my blog and some of the most visited pages in the past year.
How do my referrers compare across time?
When I read Inger Mewburn's post Machines are talking about you behind your back on her famous Thesiswhisper blog, I was struck by her comparison of referrers between 2023 and 2025 and decided to do the same comparison for my website.
The results were remarkably similar. They demonstrated the enduring dominance of search engines, the demise of Twitter and the rise of ChatGPT. My top three referrers are identical in the two years in question, with the bulk of my trafic still coming from Google searches.
But whereas in 2023 LinkedIn was ranked #4, it has now dropped to #7, though with more time spent on each page. Even more dramatically, Twitter (t.co) dropped from #6 to ranking out of the top-25. This no doubt is largely caused by the fact that, since it was replaced by X, I am no longer using it.

However, there are other social media platforms that I am not using that do result in referrals. I have never used Facebook, but it registered more than 11,000 referrals, up from just over 1,000. I must go and find out what they are talking about when referring to my website, but I need to create and account for that :-(. If anyone knows, please drop me an email.


ChatGTP referrals
The biggest surprise though was the number of referrals from ChatGPT. I do not use AI myself and have been quite critical of it (see my two white papers below), but it clearly does result in significant traffic to my website, mainly to the Publish or Perish page. Moreover, it has one of the lowest "bounce rates", users who leave the website after visiting just one page.
Well, I'd rather have ChatGPT referring to my website than making up an answer, though probably it is doing both. When I searched for the most likely questions resulting in a referral to the PoP page, it was making up metrics that PoP doesn't deliver (and didn't mention several that it does deliver) and also inaccurately claimed that PoP only searches Google Scholar.
When asking ChatGPT about journal rankings it covered the Journal Quality List, but with HUGE inaccuracies, including not picking up that this is a collation of a range of ranking, wrongly indicating that it ranks journals from A+ to C, and given completely wrong examples of journals ranked at a specific rank.
For instance, it ranked Journal of Organizational Behaviour as C-ranked. When I pushed back, it came back with: Yes, you are right and proceeded to give the correct rank, saying "I hope that clears things up! Thank you for catching that."
- Academic etiquette & service in the age of GenAI
- GenAI - Use it to Generate Inspiration (if you must), not Automation
Multi-part blogposts
In 2020 I started writing multi-part blogpost series, which all turned out to be quite popular.
- Social media to support your career - making the most of the various platforms
- How to avoid a desk-reject when submitting to academic journals (includes videos)
- Effective promotion applications - illuminating one of the most opaque processes of academia
- Improve your Research Profile - 8-part post with videos on building your academic profile
This year all six of the academic promotions series again made it into the top-20 most visited posts, showing the strong need for information on this topic. A revised version of these posts also made it into my book: Writing effective promotion applications.
- Academic promotion tips (1) - Understand the process
- Academic promotion tips (2) - Treat your application as a journal submission
- Academic promotion tips (3) - Evidence your impact in Research & Engagement
- Academic promotion tips (4) - Evidence your impact in Teaching & Learning
- Academic promotion tips (5) - Evidence your impact in Leadership & Service
- Academic promotion tips (6) - Craft your career narrative

New multi-part blogpost:
The ABC of Research across Career Stages
This year I wrote up a presentation I have given at a range of meetings and events. Originally prepared for the University of the West of Scotland research festival in 2024, it was also very well received at a workshop at the University of East London, at Middlesex University's last writing bootcamp (Our 9th Middlesex writing bootcamp), and at CYGNA's 2024 end of year celebration (End of 2024 celebration - ABC of research careers, Christmas carols and more...).
Since I also gave this presentation online in the Georgia State University CIBER seminar series, the whole presentation complete with Q&A is also available as a YouTube playlist. The 4-part blogpost series of this presentation have been very popular in the past year.
- The ABC of research across career stages - Introduction
- The ABC of research across career stages - Early career
- The ABC of research across career stages - Mid career
- The ABC of research across career stages - Late career
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The most popular posts? #1: Publish or Perish version 8 (still!)
With head and shoulders above the rest, and reprising its 2025, 2024, 2023, and 2022 performance, the most popular post remains a 2021 post introducing PoP version 8. If you haven't updated your PoP version 3, 4, 5, 6 or 7 yet, please do so as soon as possible. As version 8 included so many new features, I also created a 15-part series in 2021 discussing them one by one.
Did you know that PoP is turning 20 this year! Unfortunately, this doesn't mean it can now stand on its own two feet without the help of its parents [my husband and I]. It also still requires very regular pocket money to cover its expenses. So if you want to support us to keep PoP free for everyone please consider providing a small donation here: Support Publish or Perish or buying a copy of the new guide: Using the Publish or Perish software.

All the things you never knew you could do with PoP
After publishing the new Publish or Perish Guide (Using the Publish or Perish software), I started a series of posts on the unexpected things you can do with the software. Here are the instalments to date:
- Using Publish or Perish to prepare for a job interview [March 2025]
- Need to find reviewers, examiners, speakers, or referees: Publish or Perish comes to the rescue [February 2025]
- Finding that elusive article through a title search [January 2025]
- Using Publish or Perish to remember our field's key contributors [October 2025]
- Help!!! Meeting an important visitor? Only have 10 minutes? [June 2025]
- Using Publish or Perish as Research Dean or Research Manager [May 2025]
- What has a university published in a (set of) journal(s) [April 2025]
- Conducting bibliometric research on specific research topics [March 2025]
- Co-authorship patterns across disciplines over time [February 2025]
- Co-authorship patterns across countries and time [January 2025]
- How much is [author x] cited in [journal y]? [November 2024]
- How to figure out "citation connections"? [October 2024]
- Did a job applicant publish without their supervisor? [June 2024]
- Have two academics ever published together? [April 2024]
- Longitudinal analysis of an author's citation metrics [February 2024]
- Who creates Google Scholar Profiles? [January 2024]
- What about the Christmas turkey? [December 2023]
- The history of Science [November 2023]
- Historical development of a discipline [October 2023]
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Tatiana Andreeva's guest posts about literature reviews
Tatiana Andreeva's contributed half a dozen blogposts about literature reviews to my website between 2021 and 2024. They continue to remain popular year on year; most of them were in the top-15 most visited blogposts this year. Since 2021, they have clocked more than 70,000 views combined, easily earning the "viral" label in an academic context.
Literature reviews can come in all shapes and sizes
13 May 2024 - Tatiana Andreeva
Some less common ideas of what your literature review project could be turned into
Is a literature review publication a low-cost project?
04 Mar 2024 - Tatiana Andreeva
Discusses if focusing on a literature review publication is your best choice when you don’t have research money
A framework for your literature review article: where to find one?
15 Jan 2024 - Tatiana Andreeva
Tips on finding a framework to structure a literature review article
Do you really want to publish your literature review? Advice for PhD students
20 Jun 2021 - Tatiana Andreeva
Why publishing your literature review as your first paper may not be a good idea
Want to publish a literature review? Think of it as an empirical paper
23 Apr 2021 - Tatiana Andreeva
What to consider if you want to publish a literature review paper
Resources on doing a literature review
29 Mar 2021 - Tatiana Andreeva
Reviews a list of resources that provide advice on doing a literature review

New! White papers on Transforming academia
Since 2023 I have taken up writing white papers in earnest, writing a range of white papers all relating to transforming academia in one way or another. I also launched a spirited defence of Business School research. For each of them, I wrote up a blogpost to launch them, but below I am referring to the white papers themselves.
- Reflections on staff development
- The art of academic writing
- The individual annualised h-index: an ecologically rational heuristic?
- Open Syllabus: a treasure-trove for research and teaching
- SAGEPolicyProfiles: a treasure-trove for discovering policy impact
- Sustaining motivation in change processes: Reframe your mindsets & actions
- Academic etiquette & service in the age of GenAI
- GenAI - Use it to Generate Inspiration (if you must), not Automation
- The ABC of research across career stages
- In defence of the Business School: One myth and four truths
- Value for money in the UK REF: Why invest in post-92 Business Schools and sector-wide collaboration?
- Myth busted: most academic research DOES get cited
- Everything you need to know before taking on an academic leadership or service role
- You finally made it to full professor, now what? Crafting your academic identity and sustaining it in retirement
- The myth of the academic superstar - or why name disambiguation is crucial

CYGNA meetings
Since founding CYGNA in 2014 we have had nearly 70 meetings, including our 10-year anniversary at Cumberland Lodge in Windsor Park (see:YGNA 10-year Anniversary event).
We also expanded the coordination team (see: Cygna videos: expanding the team) and created a page with Frequently asked questions and Conference meet-ups, pages for our International Women's Day contributions, CYGs (Teaching & Scholarship Research and Career stage CYGs), Cygna Writes, and Cygna Collaborations.
During the year, I wrote up blogposts on all of our meetings which received good visitors numbers from our network and beyond.
- CYGNA: Our 6th end-of-year meeting
- CYGNA: The many shapes and forms of service & leadership
- CYGNA - 11+ years of supporting women in academia
- CYGNA: Getting creative with qualitative research methods
- CYGNA: Research networking meeting in gender & diversity
- EIBA @50 - And a CYGNA panel on academic career transitions
- CYGNA: The good, the bad and the ugly of editorial and reviewing responsibilities
Ensure your research achieves the impact it deserves
In one way or another, the last three most popular posts - originally published in 2017 and 2018, but on the "most popular list" for the 7th/8th year now - all deal with research diffusion.
Making your case for impact if you have few citations
Provides advice on strategies to demonstrate impact with a very low citation level
Google Scholar Citation Profiles: the good, the bad, and the better
Detailed discussion of how to use Google Scholar Profiles most effectively
How to promote your research achievements without being obnoxious?
Quick and easy to implement tips on how to promote your academic work

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Copyright © 2026 Anne-Wil Harzing. All rights reserved. Page last modified on Sat 7 Mar 2026 14:37
Anne-Wil Harzing is Emerita Professor of International Management at Middlesex University, London. She is a Fellow of the Academy of International Business, a select group of distinguished AIB members who are recognized for their outstanding contributions to the scholarly development of the field of international business. In addition to her academic duties, she also maintains the Journal Quality List and is the driving force behind the popular Publish or Perish software program.











